Mencap
Wills & Trusts
Mencap required a simple and understandable way of explaining the ins and outs of creating a trust for a child with a learning disability. Enter Terry the Pig!
A short animated film concepted and tightly storyboarded - the outcome was even better than we imagined. Used at conferences and online, the film, as well as literature, was rolled out across the UK branches.
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"This animation is gorgeous and it's the best way to get the important message about people with mental health problems and how Mencap is helping them."
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Other work shown:
Mencap legacy using the late Brian Rix (a huge campaigner for learning disabilities) - running across outdoor, press and online, the campaign resulted in a 5000% increase in site visits.
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Give me five! A campaign to help raise funds and awareness of how important the first five years of development are for kids.
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